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John Maeda: How art, technology and design inform creative leaders

 

John Maeda, President of the Rhode Island School of Design, delivers a funny and charming talk that spans a lifetime of work in art, design and technology, concluding with a picture of creative leadership in the future. Watch for demos of Maeda's earliest work -- and even a computer made of people.

YouTube Channel page for Active Reason Design. A Cambridge, Kitchener & Waterloo region advertising, graphic design and marketing firm.

John Hodgman: Design, explained

 

John Hodgman, comedian and resident expert, "explains" the design of three iconic modern objects. (From The Design Studio session at TED2012, guest-curated by Chee Pearlman and David Rockwell.)

Emily Pilloton: Teaching design for change

 

Designer Emily Pilloton moved to rural Bertie County, in North Carolina, to engage in a bold experiment of design-led community transformation. She's teaching a design-build class called Studio H that engages high schoolers' minds and bodies while bringing smart design and new opportunities to the poorest county in the state.

Jinsop Lee: Design for all 5 senses

 

Good design looks great, yes -- but why shouldn't it also feel great, smell great and sound great? Designer Jinsop Lee (a TED Talent Search winner) shares his theory of 5-sense design, with a handy graph and a few examples. His hope: to inspire you to notice great multisensory experiences.

Tim Brown urges designers to
think big

 

Tim Brown says the design profession is preoccupied with creating nifty, fashionable objects -- even as pressing questions like clean water access show it has a bigger role to play. He calls for a shift to local, collaborative, participatory "design thinking."

Janna Levin: The sound the
universe makes

 

We think of space as a silent place. But physicist Janna Levin says the universe has a soundtrack -- a sonic composition that records some of the most dramatic events in outer space. (Black holes, for instance, bang on spacetime like a drum.) An accessible and mind-expanding soundwalk through the universe.

The design genius of Charles + Ray Eames

 

The legendary design team Charles and Ray Eames made films, houses, books and classic midcentury modern furniture. Eames Demetrios, their grandson, shows rarely seen films and archival footage in a lively, loving tribute to their creative process.

Paola Antonelli: Why I brought Pac-Man to MoMA

 

When the Museum of Modern Art's senior curator of architecture and design announced the acquisition of 14 video games in 2012, "all hell broke loose." In this far-ranging, entertaining, and deeply insightful talk, Paola Antonelli explains why she's delighted to challenge preconceived ideas about art and galleries, and describes her burning wish to help establish a broader understanding of design.

GRAPHIC DESIGN WORK

Graphic Design, Branding and Website design by Active Reason Design. Cambridge, Kitchener & Waterloo region advertising studio.
Smitten Kitten branding, Graphic Design by Active Reason Design. Cambridge, Kitchener & Waterloo region advertising studio.

Sarah Middleton - Real Estate

Branding, Graphic Design

Gardens of Grandeur

Branding, Web Design

MacLennan Law Office

Branding, Web Design

Smitten Kitten Jewellery

Branding, Web, Photography

Auto paint branding, Graphic Design by Active Reason Design. Cambridge, Kitchener & Waterloo region advertising. Sock manufacturer, Graphic Design by Active Reason Design. Cambridge, Kitchener & Waterloo region advertising and marketing. Gillian's Cleaning branding, Graphic Design by Active Reason Design. Cambridge, Kitchener & Waterloo region advertising studio.

Centaur Animal Health

Graphic Design, Branding

 Auto Paint Onsite

Branding, Web Design

Simcan Socks

Packaging, Print Design

Gillian's Cleaning

Branding, Web Design

Branding, Graphic Design by Active Reason Design. Cambridge, Kitchener & Waterloo region advertising. Pharmaceutical agency branding, Graphic Design by Active Reason Design. Cambridge, Kitchener & Waterloo region advertising and marketing. Psychologist office branding, Graphic Design by Active Reason Design. Cambridge, Kitchener & Waterloo region advertising and marketing. Lawn & Garden Packaging Design. Graphic Design by Active Reason Design. Cambridge, Kitchener & Waterloo region advertising and marketing.

Logo Collection

Branding

White Owl Global

Branding, Web Design

KW Psychological Services

Branding, Web Design

Gardena Packaging

Packaging Design

Equine Pharmaceutical Packaging Design, Graphic Design by Active Reason Design. Cambridge, Kitchener & Waterloo, marketing. Cosmetic branding, Graphic Design by Active Reason Design. Cambridge, Kitchener & Waterloo region advertising. Wild Pony branding, Graphic Design by Active Reason Design. Cambridge, Kitchener & Waterloo region advertising and marketing. Graphic Design by Active Reason Design. Cambridge, Kitchener & Waterloo region advertising and marketing.

Durvet Packaging

Packaging Design

Earth Element Naturals

Branding, Packaging, Web

Wild Pony

Branding, Packaging Design

Active Reason Design

50 Second Avenue

Cambridge, ON N1S 2C3

Phone: 519-277-7117

activereason@gmail.com

© 2015 Active Reason Design, All Rights Reserved.